Hi, I’m Dana Anntynette, the heart and soul behind Lilac Essence! As someone deeply passionate about self-care, empowerment, and the magic of sisterhood, I created this brand to inspire women to embrace their unique glow.

Lilac Essence was born out of my desire to combine uplifting messages with fashion, creating pieces that make you feel confident, beautiful, and seen. Every quote, every design, and every product reflects my commitment to celebrating women in all their strength and softness.

When I’m not curating empowering collections, you’ll find me exploring creative ways to connect with our amazing community. Thank you for being part of the Lilac Essence journey—I can’t wait to see how you shine in your favorite pieces! 💜